Capture the world like a cat
Once upon a morning, residents of London, those using Clapham metro station, saw that each ad was replaced by photographs of cats, and it is certainly logical to conclude that our feline friends paid for this initiative as part of their first steps towards world domination.
This, in general, is correct, because the trick is really paid, it is done for cats, since the latter are temporarily not solvent). This is done by the CATS team, they are responsible for this rather strange campaign.
Nearly 700 people who pledged to contribute over £ 23k for the project to work, organizer James Turner commented on the blog, “This is a clever marketing gimmick. The people behind it are volunteers. We want to inspire people to think differently about our world and understand that you can change it to a different, better side. "